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Category
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Working Paper(outside IIR)
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Author
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Yamashita, Y.:W. Uehara:M. Sasaki:G. Fukutomi:H. Fukuchi:T. Numagami:T. Kato:M. Karube
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Article Title
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Dynamism Inside the MO Box: The Credibility of Marketing Information as a Key Factor in Market Orientation
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Institution
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Paper accepted for presentation at the 2010 Academy of Marketing Science Annual Conference, May 26-29 at the Marriott Downtown Waterfront Hotel in Portland, Oregon, USA
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Number
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Release Date
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2010/05
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Abstract
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Notes
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URL
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Label
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技術経営
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Register date
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2010/12/31
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