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著作分類 一般記事
タイトル Research: How Should Multinational Firms Navigate Local Rules?
機関名 Harvard Business Review
出版・発行年月 2024/09/19
要旨 By Regnér, P. and Ivar Padrón-Hernández(2024/09/19) When multinational firms enter new markets, they have to choose how to manage the formal and informal local rules that can vary greatly. Local institutions and rules matter, and there are clear risks for top executives at headquarters who don’t take them seriously. But constantly adapting to local practices could jeopardize a company’s ability to integrate operations across markets. A study of five globally successful Scandinavian companies identified six tactics that firms can use to address local rules while maintaining competitive advantage: Avoid, alter, adapt, imitate, influence, and innovate
備考
参考URL https://hbr.org/2024/09/research-how-should-multinational-firms-navigate-local-rules
ラベル 戦略論, 多国籍企業, 国際ビジネス
登録日 2024/09/19

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