Overcoming the liability of foreignness in US capital markets: the case of Alibaba and Coupang

Pesqué-Cela, Vanesa：Jiarong Li：Yun Kyung Kim
『Asia Pacific Business Review』 Vol. 29 Issue 2 pp. 323-349 （2022/09/21）

Drawing on signalling theory and using the cases of Alibaba and Coupang, we investigate whether and how venture capital-backed companies from emerging markets use CSR to overcome the liability of foreignness when going public in the US. Our findings suggest that such firms strategically increase their CSR activities prior to their IPO …